SEO migration services to safeguard your website’s traffic and rankings
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Result Oriented SEO Migration Services
With Fortis Media’s top-notch SEO migration services, you can smoothly migrate to a new domain or redesign your website without losing your search engine rankings.
Our team of experts utilizes modern technology and SEO techniques to maintain and boost your website’s visibility in search engine results.
A well-executed website migration can lead to a 20-40% increase in organic search traffic and higher conversion rates.
Websites that undergo professional migration services are 75% more likely to maintain or improve their search rankings.
70% of users trust organic search results over paid ads, emphasizing the importance of SEO during migration.
93% of online experiences begin with a search engine, making SEO website migration crucial for maintaining online visibility.
Benefits of SEO Migration
SEO migration is a complex process that involves more than just transferring a website from one domain or platform to another. It ensures that your website retains its search engine rankings, traffic, and user experience during the transition. Partnering with an experienced SEO migration agency eliminates the risks of broken links, ranking drops, and technical issues, making the process smoother and more efficient.
Key benefits of working with an agency on your website migration:
Pre-Migration Preparation
Pre-migration preparation involves evaluating your website’s current performance, technical setup, and SEO structure to ensure a smooth transition.
This phase focuses on analyzing key metrics, inventorying assets, and mapping out the migration process to maintain SEO authority.
Data scraping
Data scraping is the process of collecting and organizing all your website’s data, including metadata, URLs, and content, to understand the site’s current performance and structure. This step ensures no valuable information is lost during migration.
Pre-migration testing
Pre-migration testing ensures all aspects of the new site—redirects, content, and integrations—are functioning as expected before going live. This phase is crucial for minimizing risks and ensuring a flawless launch.
Post-migration
Post-migration checks are conducted after the migration is complete to ensure the new site functions correctly, retains SEO rankings, and meets performance goals. This involves audits, monitoring metrics, and addressing any remaining issues.
SEO Results You Can Expect
With Fortis Media, you can migrate to a new website without losing organic traffic. Our website migration services are designed to boost your organic rankings on search engines.
organic sessions since 2022
backlinks built
articles in 2023
monthly traffic value
Why SEO Migration is the Key to a Smooth Transition?
Preserve Organic Traffic
A successful migration preserves your website traffic, increasing your online visibility as you shift to a new domain or platform.
Avoid Ranking Drops
Through a well-planned migration, you can mitigate the risks of sudden drops in search engine rankings.
Minimize Downtime
Avoid downtime and missed traffic by scheduling the site migration during off-peak hours and monitoring the web pages post-migration.
Well-Optimized Content
Maintain the SEO value of your content by optimizing keywords, meta tags, and content quality, especially after website migration.
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Your questions, answered
What should I do if my rankings drop after the migration?
Immediately look into potential migration errors such as inconsistent URL structure, broken links, and missing keywords. Use analytics tools like Google Analytics and Google Search Console to monitor crawl errors, internal redirects, and indexing status. You can also use GTmetrix to measure your loading speed and mobile responsiveness.
Can you help with migrating from one CMS platform to another?
Yes, we help websites migrate to new Content Management System (CMS) platforms such as WordPress, Wix, Squarespace, Joomla, and Shopify. We focus on aspects from an SEO perspective, including content optimization, database migration, theme compatibility, hosting support, and URL redirects.
How do you ensure the migration won't affect my existing backlinks?
We create a detailed 301 redirect map to protect your existing backlinks, especially during a domain change or any migration-based action. We utilize tools like Screaming Frog to identify potential issues in your redirects. We also monitor your backlink profile to see if search engines crawl and index your redirects.
How long does a typical SEO migration take from start to finish?
The entire SEO migration process could take 2-10 weeks, including the initial website audit, pre-migration checkup, and post-migration monitoring. The duration depends on multiple factors, including the size of the website, the expertise of the SEO migration or web development team, and the necessary SEO optimization.
Will the migration affect my website’s loading speed or performance?
Migration could initially affect your website's loading speed or performance, but you could minimize the negative repercussions. It is recommended to compress images and multimedia elements, enable browser caching, reduce CSS and JavaScript characters, implement a Content Delivery Network (CDN), and partner with a fast hosting provider.
What happens if we encounter issues during the migration process?
Critical transitions to a new website or domain could lead to potential issues such as 404 errors, broken links, search engine indexing issues, slow loading speed, and inaccurate content. You can solve these issues by using advanced search engine analytics tools and working with SEO experts or agencies.
What are website migration services?
Website migration services refer to the process of transferring a website from one hosting provider, platform, or domain to another. It involves ensuring a smooth transition of website data, URLs, design elements, and functionality to minimize disruptions and maintain SEO rankings during the migration.
What should I look for in a website migration SEO service?
When selecting a website migration SEO service, consider their expertise in handling website migrations, their track record of successful projects, and their understanding of SEO best practices. Look for services that offer comprehensive SEO analysis, planning, and implementation during the migration process to minimize negative impacts on organic rankings and maximize the website’s search visibility.
Can I handle website migration and SEO myself, or should I hire a professional service?
While it’s possible to handle website migration and SEO yourself, hiring a professional service offers several advantages. Professional services have the expertise, experience, and tools to navigate complex migrations and ensure a smooth transition while preserving SEO value. They can also provide ongoing monitoring and support to address any issues that may arise during or after the migration, ultimately saving you time, effort, and potential SEO setbacks.
What types of website migrations require SEO migration services?
Several types of migrations benefit from SEO migration services, including domain changes, CMS replatforming, merging multiple sites, redesigning websites, and transitioning from HTTP to HTTPS. These scenarios involve technical complexities where SEO expertise is essential to maintain rankings and traffic.
How can SEO web migration services help with maintaining rankings?
SEO web migration services help maintain rankings by ensuring proper redirection mapping, retaining metadata, optimizing page speed, and addressing crawl errors. These services include post-migration audits to track ranking performance and correct any issues that arise, ensuring a seamless transition without losing SEO equity.