PR link building service to strengthen your online authority

Secure valuable backlinks and increase your organic traffic with Fortis Media's PR link-building service. We focus on connecting with major media outlets and relevant websites to boost your backlink profile.
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What is PR link building?

PR link-building leverages public relations techniques to earn backlinks pointing to your website. It’s about creating quality content to attract the attention of major publications, journalists, and influencers.

Why choose Fortis Media’s PR link building service?

Fortis Media understands the mission: tell your story, boost your credibility, and secure relevant media coverage. Our creative campaigns will help you secure high-authority backlinks from high-authority websites.

Expert backlink acquisition
Acquire relevant links from high DR sites and major publications. Fortis Media has inside connections across various industries, helping you gain new links through your PR efforts.
Targeted brand exposure
Your link building efforts should give you the media attention that fits your branding. We create content and build links that are aligned with your target market.
Reputation management
Create press releases and guest posting opportunities that enhance your brand reputation. Our PR team constantly monitors your online presence to ensure that you're getting positive exposure.
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13
+

years in the industry

14

specialists in the team

100
+

optimized websites

95
%

client retention rate

What our PR link building strategy includes

Media engagement and collaborative partnerships

Our digital PR experts have inside connections within in-demand industries and markets. We’ll spearhead your media outreach campaign and secure relevant PR links for your brand.

 

  • Identifying high-authority media outlets
  • Pitching and securing quality backlinks
  • Developing long-term partnerships
  • Managing media relationships for continued placements
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Digital reputation management

Fortis Media manages your image online, carefully scrutinizing every brand mention and customer sentiment. We use social listening tools to track feedback and manage negative sentiments.

 

  • Tracking brand mentions in media
  • Responding to reviews and feedback
  • Managing unwanted mentions
  • Monitoring public sentiment shifts
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Content development and outreach

We create high-quality content to drive attention to your website naturally. This relevant content includes fresh insights and trending news that journalists cite in their online articles.

 

  • Developing press releases and articles
  • Creating thought leadership content
  • Distributing content to authority sites
  • Aligning messaging with SEO goals
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Link placement tracking and reporting

Fortis Media focuses only on the best links that your website needs. We constantly track the performance of these links to provide valuable insights about your link building investment.

 

  • Measuring backlink quality and authority
  • Reporting on referral traffic and conversions
  • Assessing sentiment and reach
  • Adjusting strategies based on placement performance
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PR link building results you can expect

Fortis Media is a link building agency that delivers more than just relevant backlinks — we're here to streamline your SEO strategy and boost your website authority.

40
%
increase in organic search visibility
15
M
impressions generated in 2024
10
K
publishing partners
33
K
placements secured

Overcome the challenges of PR link building

For many websites, acquiring high-quality PR links is a harrowing ordeal. After all, getting the attention of authoritative sites like the Wall Street Journal is a challenge. This is an SEO aspect that requires total expertise.

That’s why successful websites work with reputable link building experts like Fortis Media. Our experience and expertise in in-demand niches future-proofs your link building efforts and improve your domain authority.

White-hat link building
Digital PR links
Media coverage
Paid links
Social media links
Press release distribution

Why PR link building is essential for SEO

Boosts search engine rankings
PR link building increases your credibility and relevance as a website. This tells search engines to trust your site, which could help improve your search rankings.
Drive referral traffic
Target relevant audiences on search queries and social media trends. Gain referral visits and more traffic through your high-quality, relevant PR links.
Increase brand authority
Most links from high-authority sites will improve your website authority. As a result, you build your position as an industry leader and gain much-needed competitive advantage.
Supports long-term SEO success
Even a single link from your PR campaign can help sustain your visibility on search engines and Google Trends. Investing in PR backlinks drives long-term value to your brand.
Our PR link building process in 4 steps
Our tailor-made PR link building campaign is guided by this proven four-step process.
Step 1

Initial consultation

We deep dive into your brand's goals and scrutinize every detail in your existing SEO playbook.
Step 2

Strategy development

We create a detailed, client-tailored link building playbook, carefully identifying relevant topics and websites to make your content stand out.
Step 3

Link outreach execution

We connect with key media outlets and journalists, building important PR relationships that are relevant to your website's long-term visibility.
Step 4

Monitoring and optimization

We continue optimizing your PR link building campaign, tracking the performance of the backlinks and adjusting strategies when needed.

Why use a digital PR agency vs. in-house PR?

Fortis Media
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Specialized expertise in digital PR and content marketing
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Established relationships with media publications and PR outlets
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Inside connections with relevant websites for backlink acquisition
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Independent, cost-efficient PR operations
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Ability to scale PR campaigns efficiently when necessary
In-house SEO
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Required to hire individual experts across various areas (PR, SEO, and content)
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Need to build media connections from scratch
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Challenging backlink acquisition due to limited resources
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Ongoing expenses on office costs, staff upskilling, and software subscriptions
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Need to hire additional manpower for campaign scaling
Success stories that speak for themselves
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Fortis Media goes above and beyond. Their dedication to offer solutions for our complex problems sets them apart. It’s not just about pushing services, they invest time to look for tailored solutions and positive change opportunities. Fortis Media is more than a service provider, they’re strategic allies too. Highly recommended for their dedication and personalized approach.
Oksana Arbačiauskaitė
CMO of Genome
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Fortis is fantastic to work with. Their team is not only extremely professional and talented, they’re also flexible and have been able to bolster resources very quickly as we’ve increased the scope of the project.
Matthew & Mellisa Parvis
Co-Founders of Fresh Clean Threads
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Working with Fortis Media, a standout digital marketing agency, was a game-changer for our healthcare startup. They crafted a tailored SEO strategy that took our organic traffic from zero to over 6,000 visitors a month in record time. Their flexibility and deep SEO expertise were impressive. I would really recommend Fortis Media for anyone seeking remarkable digital marketing results.
Džiuljeta Rainytė
CEO of Drops Clinic

Your questions, answered

Can PR link building improve my SEO?

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Yes, PR link building campaigns can significantly improve your Search Engine Optimization (SEO) performance, particularly in boosting website authority. Securing high-quality and relevant backlinks increases your credibility as a website, leading to better rankings on Google and other major search engines.

What’s the timeline for a PR link building campaign?

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Typically, a full-blown PR link building campaign could take four to six weeks before you start seeing significant results. This timeline largely depends on the size and complexity of the website, along with the level of competition in your market.

Is PR link building effective for small brands?

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Yes, PR link building is very effective for small websites, particularly in increasing their credibility and authority in search results. Targeting relevant topics and creating content around industry insights could get you backlinks that will improve your position as an industry leader.

Which platforms do you target for link building?

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A PR link building campaign should target highly authoritative and relevant platforms, including news outlets, industry-specific publications, university websites, non-profit organizations, and business directories. Collaborating with influencers related to your niche is also a trending strategy in link building campaigns.

Do you offer post-campaign support?

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Yes, we offer ongoing post-campaign support, including link monitoring, performance reporting, relationship-building, and reputation management. We utilize social listening tools to track brand mentions and customer sentiment while also carefully addressing negative feedback or reviews of your products and services.

Can you customize PR link building for specific industries?

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Yes, our PR link building strategies are unique in every industry or market, including target audiences and content creation. We also have connections with media outlets, journalists, and influencers in different business sectors, helping us secure relevant backlinks to your brand.