Dominate the Competition with Sportsbook SEO Services

There’s no time to waste when you want to place a bet. Fortis Media sportsbook SEO services make sure you’re the first book bettors see, driving organic traffic and revenue.

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Changing the game with sportsbook SEO

More search traffic, more bets. Fortis Media can help.

A decade of sports gambling expertise

Our team has over ten years of experience navigating legislative changes and shifting consumer trends in the gambling and sports betting industry.

Advanced sports betting SEO strategies

Appear at the top of search engine results pages and get those bets flowing. There are hundreds of sports betting websites—make sure you aren’t blending in.

Genuine organic traffic

The online gambling industry is growing, with sports betting leading the way. We point people in your direction so you can do the rest.

year in industry

specialists in the team

websites in portfolio

client retention rate

Modern search engine optimization for sports betting success

Sports betting on-site SEO

Enhance your sportsbook website’s visibility by climbing search engine rankings, increasing organic traffic, and capturing the attention of bettors. Our on-site SEO services include:

Keyword research to target high-volume search terms
Multimedia integration to maintain engagement
Content optimization for trending sports betting topics
Ongoing data monitoring and regular fine-tuning

01 /05

High-authority links for sports betting websites

Innovative link-building strategies elevate your website’s trust and credibility with search engines. Our approach to building a link profile includes:

Partnerships with reputable websites for authoritative backlinks
Compelling, shareable content for sports betting influencer links
Guest posting campaigns to diversify your link portfolio
Regular checkups to ensure ongoing link health

02 /05

Quality content marketing

Sports betting is fun. The content should be, too. Fortis Media develops engaging, interactive content that drives traffic and converts sports fans into sports bettors.

Game previews, betting tips, and odds analysis
Expert picks and predictions for major sporting events
Comprehensive guides on betting strategy and bankroll management
In-depth sportsbook reviews and comparisons

03 /05

Technical SEO for gambling websites

We blend technical precision with digital marketing know-how. Your site will stand out in a competitive sports betting sector with things like:

Sports betting site migration with no drop in search engine rankings
Detailed SEO audits to identify potential improvements
Strategic recommendations to ensure positive results on Google Search Console
Lightning-fast site speed and responsive designs for mobile users

04 /05

PPC campaigns that attract bettors

You take the bets; we’ll run the ads. Fortis Media’s paid advertising services include:

Sports betting keyword campaigns
Gambling ad design, testing, and optimization
Budget tracking and A/B testing
Monitoring of Google search results, traffic patterns, and user behavior

05 /05

Sports betting success stats

We’re no underdog. Fortis Media has a long track record of beating the odds and driving targeted traffic to sports betting businesses. Just look at the numbers.

149.87

average yearly growth

mln.

organic sessions

average click through rate

1.37

mln.

keywords in basket

Competition builds character. Bet on yourself

The sports betting industry is extremely competitive, with gambling sites investing heavily to attract user attention. But you can only be the best if you beat the best. Think of our SEO experts as Bill Walsh introducing the West Coast offense*—it’s new, it’s exciting, and it works.

Sports betting websites can’t use last year’s playbook. They need to be adaptable, modern, and relevant. As betting trends change, so should you.

Online betting SEO

Gambling site SEO

Esports SEO

Casino SEO

Sports betting SEO

Sportsbook SEO

Benefits of SEO for sports betting sites

More traffic, more bets

By landing the pole position on a search engine results page, you create organic traffic, specifically looking for a place to bet.

Improved brand awareness

Quality content and high-quality backlinks from relevant websites build trust and awareness for your brand. Sports fans will start thinking of you first when they want to place a bet.

Conversion rate optimization

Many sports betting sites can get traffic, but they can’t always convert. Expert SEO strategies give searchers the information they need to feel comfortable making a deposit.

Sustainable sports betting success

SEO involves optimizing everything from site design on mobile devices to social media marketing strategies. Our full suite of services ensures long-term visibility on Google and other search engines.

Start with sports betting SEO in 4 steps

Building a comprehensive SEO strategy is easy with a partner like Fortis Media. We’re invested in your success.

Step 1

Teach us your business

We want to know everything about your sports betting business. By understanding what drives you, we can personalize a strategy for lasting success.

Step 2

Strategy sessions

Be as involved as you want while we develop link building plans, form SEO strategies, and conduct keyword research. And you'll be in the loop.

Step 3

Data-driven decisions

As we test and launch the SEO strategy, we collect piles of data to make sure it’s working properly, delivering high quality links and moving you up search engine results pages.

Step 4

Long-term support

Our partnership doesn’t end after one campaign. We’ll stick with you, ensuring long-term success no matter what changes search engine algorithms make.

Client-first sports betting SEO

Cutting-edge SEO tools

Gambling legislation monitoring

Content marketing campaigns

Industry news updates

Success stories that speak for themselves

Fortis Media goes above and beyond. Their dedication to offer solutions for our complex problems sets them apart. It’s not just about pushing services, they invest time to look for tailored solutions and positive change opportunities. Fortis Media is more than a service provider, they’re strategic allies too. Highly recommended for their dedication and personalized approach.

Oksana Arbačiauskaitė

CMO of Genome

Fortis is fantastic to work with. Their team is not only extremely professional and talented, they’re also flexible and have been able to bolster resources very quickly as we’ve increased the scope of the project.

Matthew & Mellisa Parvis

Co-Founders of Fresh Clean Threads

Working with Fortis Media, a standout digital marketing agency, was a game-changer for our healthcare startup. They crafted a tailored SEO strategy that took our organic traffic from zero to over 6,000 visitors a month in record time. Their flexibility and deep SEO expertise were impressive. I would really recommend Fortis Media for anyone seeking remarkable digital marketing results.

Džiuljeta Rainytė

CEO of Drops Clinic

Case Studies and Industry Insights

FAQs

Sportsbook SEO is the process of optimizing sports betting sites to rank higher on search engines, increasing visibility with potential bettors.

Results from search engine optimization can typically be seen within 3–6 months, but a long-term strategy is required for sustained success.

Costs can vary significantly, depending on the project scope and what the betting site needs. Contact Fortis Media for more detailed information on SEO pricing.

Yes, sports betting SEO is worth the investment, as it attracts organic, targeted traffic to your website, increasing conversions and driving revenue.

Dominate the Competition with Sportsbook SEO Services

Changing the game with sportsbook SEO